Creative Direction & Design

With a Master’s degree and 15 years experience, I’ve brought value to some of the world’s most significant brands—from finance to fashion, and from publishing to packaged goods.

Brands have the opportunity to enrich people’s lives by providing elegant experiences; or to lift spirits through beauty and humor. As creative director, my job is to make that happen and build love for the brand while staying true to it’s DNA across touch points. And I’ve picked up a few accolades along the way: One Show Award, multiple OMMA and Digital Out of Home Awards, multiple Webby Awards, a Shorty Award, and press.

I’ve strengthened teams in a variety of environments, including: boutique agencies, large agencies (MRM//McCann, Tribal DDB, McGarryBowen, Publicis, VaynerMedia), internationally (Wallpaper*), and client-side (Rodale, Conde Nast, fashion brands).

As comfortable with code as I am with pixels, I lead cross-functional teams seamlessly. And am known for maintaining high creative standards and great client partnerships within aggressive timelines and ambiguity.

With a track record of award winning work, I’ve designed and directed: integrated campaigns, branding, styleguides, responsive sites, mobile apps, social campaigns, videos, events, CRM programs, and interactive experiences.

I have an MA in Design from Central Saint Martins (London, UK), a BFA in Visual Communication from the UofA, and attended the NYU Interactive Telecommunications Program (ITP) summer course for working creative technologists. I have also been a guest lecturer at NYU.